In a remarkable feat, Samsung Electronics proudly announces its 18th consecutive year as the global leader in the television market. The tech giant has solidified its position by offering a diverse range of TVs, including the premium QLED series, making a significant impact on the industry.
Key Points:
Global Leadership Streak: Samsung Electronics has maintained its stronghold as the leader in the global television market for an impressive 18 consecutive years.
Market Share Triumph: Securing 30.1 percent of the world TV market revenue last year, Samsung’s diverse TV offerings, including the QLED series, contribute to its sustained market dominance.
QLED Technology Impact: The introduction of QLED technology in 2017 has propelled Samsung’s cumulative sales to an extraordinary 44 million units, with flagship QLED TVs selling 8.31 million units in the past year alone.
Premium Segment Surge: Samsung witnesses substantial growth in the premium TV segment, achieving a commanding 60.5 percent share in 2023 for models valued at $2,500 or higher.
Strong Presence in Large TVs: Samsung maintains a robust presence in the market for large TVs, with a notable 33.9 percent market share last year, driven by the success of the 98-inch Neo QLED model.
OLED Triumph: Despite OLED competition, Samsung captured 22.4 percent of the global OLED TV market revenue last year, with sales exceeding 2 million units over the past two years.
LG’s OLED Dominance: LG Electronics has maintained leadership in the OLED TV market for 11 consecutive years, shipping around 3 million units in the past year, capturing 53 percent of the global market.
Features:
QLED Innovation: Samsung’s QLED technology, introduced in 2017, continues to be a key driver, providing consumers with cutting-edge display quality and vibrant visuals.
Premium Viewing Experiences: The success in the premium TV segment underscores Samsung’s commitment to delivering top-notch viewing experiences, reflected in the surge in market share.
Diverse TV Offerings: Samsung’s diverse range of TVs, spanning various segments and technologies, contributes to its sustained leadership, catering to a broad spectrum of consumer preferences.
Technological Milestones: Cumulative sales of 44 million QLED units showcase Samsung’s technological milestones and the global consumer trust in its TV offerings.
OLED Presence: Despite competing in the OLED space, Samsung’s substantial market share in OLED TVs reflects its ability to adapt and excel in diverse display technologies.
Conclusion:
As Samsung celebrates its 18th consecutive year as the global TV market leader, the journey is marked by continuous innovation, technological milestones, and an unwavering commitment to delivering exceptional viewing experiences. The triumph in the premium segment, large TVs, and the OLED market underscores Samsung’s versatility and consumer-centric approach. Meanwhile, LG Electronics maintains its remarkable streak in the OLED TV market, emphasizing the dynamic landscape of TV technology. The competition between these giants paves the way for an exciting future, promising viewers worldwide an ongoing revolution in home entertainment. The legacy of leadership continues, setting the stage for an even more captivating and immersive TV landscape in the years ahead.
Via @ news.samsung.com
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The post Samsung’s TV Dominance: 18 Years at the Helm, QLED Triumph, OLED Impact, and LG’s OLED Streak appeared first on Before You Take.