Lava has officially launched its latest mid-range smartphone, the Lava Play Ultra 5G, in India. Packed with a MediaTek Dimensity 7300 chipset, a 120Hz AMOLED display, and a 5,000mAh battery with fast charging, the handset aims to deliver a balance of performance, style, and affordability. With two color variants and multiple storage configurations, it enters a competitive segment where brands are aggressively targeting value-seeking consumers.

Key Points

6.67-inch FHD+ AMOLED display with 120Hz refresh rate

MediaTek Dimensity 7300 chipset (4nm)

Dual rear cameras: 64MP Sony IMX682 + 5MP macro

13MP front camera for selfies

5,000mAh battery with 33W fast charging (full charge in ~83 mins)

Runs on Android 15 with 2 major OS updates & 3 years security updates

Launch price starts at Rs. 14,999; sales via Amazon from August 25

Price and Availability

The Lava Play Ultra 5G price in India is set at:

Rs. 14,999 for the 6GB RAM + 128GB storage model

Rs. 16,499 for the 8GB RAM + 128GB storage variant

As part of the launch promotion, customers can avail a Rs. 1,000 discount on ICICI, SBI, and HDFC bank cards, bringing the effective prices down to Rs. 13,999 and Rs. 15,499, respectively. The device will be available in Arctic Frost and Arctic Slate color options exclusively on Amazon India starting August 25.

Display and Design

The Lava Play Ultra 5G sports a 6.67-inch Full-HD+ AMOLED display with a 120Hz refresh rate and 1,000 nits peak brightness, ensuring smoother scrolling and vibrant visuals. It also covers 100% of the DCI-P3 color gamut, making it suitable for content consumption and gaming. The device also comes with an IP64 rating for dust and splash resistance, enhancing durability.

Performance and Software

Under the hood, the smartphone is powered by the MediaTek Dimensity 7300 chipset, built on a 4nm process, promising efficiency and smooth multitasking. It is paired with up to 8GB LPDDR4x RAM and 128GB UFS 3.1 storage.

The Lava Play Ultra 5G runs Android 15 out of the box, with Lava promising two years of Android version upgrades and three years of security updates, giving buyers long-term software support.

Camera Setup

For photography, the smartphone features a dual rear camera setup:

64MP Sony IMX682 primary sensor

5MP macro lens

On the front, it houses a 13MP selfie camera.

Camera modes include Night Mode, HDR, Portrait, Panorama, Beauty Mode, Pro Mode, AR Stickers, Time Lapse, Slow Motion, and Macro Photography, offering versatility for different shooting needs.

Battery and Charging

The Lava Play Ultra 5G packs a 5,000mAh battery with 33W fast charging support. The company claims the device can be fully charged in 83 minutes. In terms of performance, it delivers up to 45 hours of talk time and 510 hours of standby time on a single charge.

Connectivity and Audio

The device supports:

Wi-Fi 6

Bluetooth 5.2

USB Type-C

OTG support

It also comes equipped with stereo speakers for an enhanced multimedia experience.

Conclusion

The Lava Play Ultra 5G is a well-rounded offering in the mid-range segment, combining a 120Hz AMOLED display, a Dimensity 7300 processor, and a long-lasting battery at an aggressive starting price. With strong software support, solid build quality, and competitive pricing, Lava is positioning the Play Ultra 5G as a value-packed smartphone for Indian consumers.

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The post Lava Play Ultra 5G Officially Launched in India Starting at Rs. 14,999: Specs, Price, and Sale Details appeared first on Before You Take.