{"id":4427,"date":"2025-02-11T05:10:06","date_gmt":"2025-02-11T05:10:06","guid":{"rendered":"https:\/\/socialnestham.com\/index.php\/2025\/02\/11\/indian-smartphone-market-expands-4-in-2024-vivo-leads-apple-breaks-into-top-5-with-record-shipments\/"},"modified":"2025-02-11T05:10:06","modified_gmt":"2025-02-11T05:10:06","slug":"indian-smartphone-market-expands-4-in-2024-vivo-leads-apple-breaks-into-top-5-with-record-shipments","status":"publish","type":"post","link":"https:\/\/socialnestham.com\/index.php\/2025\/02\/11\/indian-smartphone-market-expands-4-in-2024-vivo-leads-apple-breaks-into-top-5-with-record-shipments\/","title":{"rendered":"Indian Smartphone Market Expands 4% in 2024: Vivo Leads, Apple Breaks into Top 5 with Record Shipments"},"content":{"rendered":"<p>\u00a0<\/p>\n<p><a href=\"https:\/\/beforeyoutake.com\/tag\/indias-smartphone-market\/\" target=\"_blank\" rel=\"noopener\"><strong>India\u2019s smartphone market<\/strong><\/a> recorded a 4% year-on-year growth in 2024, driven by strong demand in the first half of the year, according to <a href=\"https:\/\/www.idc.com\/getdoc.jsp?containerId=prAP53185725\" target=\"_blank\" rel=\"noopener\"><strong>IDC\u2019s Worldwide<\/strong><\/a> Quarterly Mobile Phone Tracker. A total of 151 million smartphones were shipped throughout the year, with a surge in 5G adoption and premium smartphone demand. Notably, Vivo overtook Samsung as India\u2019s top smartphone brand, while Apple made history by entering the top five smartphone brands in Q4 2024.<\/p>\n\n<div class=\"wp-caption aligncenter\">\n<p class=\"wp-caption-text\">@IDC<\/p>\n<\/div>\n<h3><strong>Vivo Becomes India\u2019s Leading Smartphone Brand<\/strong><\/h3>\n<p>For the first time, <a href=\"https:\/\/www.vivo.com\/in\" target=\"_blank\" rel=\"noopener\">Vivo<\/a> surpassed <a href=\"https:\/\/www.samsung.com\/in\/\" target=\"_blank\" rel=\"noopener\">Samsung<\/a> to become India\u2019s top smartphone manufacturer. The company captured <strong>16.64% of the market<\/strong>, while Samsung trailed behind at <strong>13.2%<\/strong>. In 2023, Samsung had <strong>17% market share<\/strong>, while Vivo held <strong>15.2%<\/strong>, showing a clear shift in consumer preferences.<\/p>\n<p><a href=\"https:\/\/www.oppo.com\/in\/\" target=\"_blank\" rel=\"noopener\">OPPO<\/a> and <a href=\"https:\/\/www.mi.com\/global\/\" target=\"_blank\" rel=\"noopener\">Xiaomi<\/a> secured the third spot, each holding <strong>12% market share<\/strong>.<\/p>\n<p><a href=\"https:\/\/www.realme.com\/in\/\" target=\"_blank\" rel=\"noopener\">Realme<\/a> followed closely, ranking fourth with an <strong>11% share<\/strong>.<\/p>\n<p>\u00a0<\/p>\n<h3><strong>Apple Breaks Into the Top 5 in Q4 2024<\/strong><\/h3>\n<p><a href=\"https:\/\/www.apple.com\/in\/\" target=\"_blank\" rel=\"noopener\">Apple<\/a> saw remarkable growth in India, with its market share rising from <strong>6.4% in 2023 to 8.2% in 2024<\/strong>. For the first time, Apple entered India\u2019s <strong>top five smartphone brands<\/strong> in <strong>Q4 2024<\/strong>, capturing <strong>10% market share<\/strong>.<\/p>\n<p>India became <strong>Apple\u2019s fourth-largest market globally<\/strong>, trailing only the <strong>US, China, and Japan<\/strong>.<\/p>\n<p>The company shipped <strong>12 million iPhones<\/strong> in 2024, marking a record performance.<\/p>\n<p>The <strong>iPhone 15 and iPhone 13<\/strong> were the most shipped iPhone models, contributing <strong>6% of Apple\u2019s overall Q4 2024 shipments<\/strong>.<\/p>\n<p>\u00a0<\/p>\n<h3><strong>Key Market Trends in 2024<\/strong><\/h3>\n<h3><strong>5G Smartphone Growth<\/strong>:<\/h3>\n<p>\u00a0<\/p>\n<p><strong>5G smartphone shipments rose to 79%<\/strong>, up from <strong>55% in 2023<\/strong>.<\/p>\n<p><strong>120 million 5G smartphones<\/strong> were shipped in India in 2024.<\/p>\n<p>\u00a0<\/p>\n<h3><strong>Top-Selling Smartphones in 2024<\/strong>:<\/h3>\n<p><strong>Xiaomi Redmi 13C, Apple iPhone 15, Vivo Y28, Apple iPhone 13, and Vivo T3X<\/strong> were the most shipped models.<\/p>\n<p>\u00a0<\/p>\n<h3><strong>Sales Channel Performance<\/strong>:<\/h3>\n<p>Online and offline smartphone sales <strong>grew 4% YoY<\/strong>.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Samsung dominated online sales<\/strong>, while <strong>Apple climbed to the fourth spot<\/strong>, with the <strong>iPhone 15 as its best-selling model online<\/strong>.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Vivo led offline sales<\/strong> across India.<\/p>\n<p>\u00a0<\/p>\n<h3><strong>Premium Smartphone Market Expands<\/strong>:<\/h3>\n<p>The <strong>$200-$400 segment<\/strong> grew <strong>35.3%<\/strong>.<\/p>\n<p>The <strong>$600-$800 premium segment<\/strong> saw <strong>34.9% growth<\/strong>.<\/p>\n<p>\u00a0<\/p>\n<h3><strong>Feature Phone Market Decline<\/strong><\/h3>\n<p>Despite <strong>54 million feature phones being shipped<\/strong> in 2024, the segment saw an <strong>11% YoY decline<\/strong>.<\/p>\n<p><strong>Transsion led the feature phone market<\/strong>, followed by <strong><a href=\"https:\/\/www.nokia.com\/\">Nokia<\/a> and <a href=\"https:\/\/www.lavamobiles.com\/\" target=\"_blank\" rel=\"noopener\">Lava<\/a><\/strong>.<\/p>\n<p>\u00a0<\/p>\n<div class=\"wp-caption aligncenter\">\n<p class=\"wp-caption-text\">@IDC<\/p>\n<\/div>\n<p>\u00a0<\/p>\n<h1><strong>Conclusion<\/strong><\/h1>\n<p>India\u2019s smartphone market continued its upward trajectory in 2024, fueled by rising 5G adoption and a growing preference for premium devices. While Vivo took the crown as India\u2019s top smartphone brand, Apple\u2019s entry into the top five marks a major milestone in the country\u2019s mobile landscape. With an increasingly competitive market, brands will need to innovate and expand their offerings to maintain their momentum in 2025.<\/p>\n\n<p>Follow <a href=\"https:\/\/beforeyoutake.com\/\"><span>Before You Take<\/span><\/a><span> on <\/span><a href=\"https:\/\/www.facebook.com\/BeforeYouTake\"><span>Facebook<\/span><\/a><span> | <\/span><a href=\"https:\/\/twitter.com\/beforeyoutake\"><span>Twitter<\/span><\/a><span> | <\/span><a href=\"https:\/\/whatsapp.com\/channel\/0029VaBiGFpC1FuI83NAtB0a\"><span>WhatsApp Channel<\/span><\/a><span> | <\/span><a href=\"https:\/\/www.instagram.com\/beforeyoutakeofficial\/\"><span>Instagram<\/span><\/a><span> | <\/span><a href=\"https:\/\/t.me\/BeforeYouTake\"><span>Telegram<\/span><\/a><span> | <\/span><a href=\"https:\/\/www.threads.net\/@beforeyoutakeofficial\"><span>Threads<\/span><\/a><span> | <\/span><a href=\"https:\/\/www.linkedin.com\/company\/before-you-take-official\/\"><span>LinkedIn<\/span><\/a><span>, For the <\/span><a href=\"https:\/\/beforeyoutake.com\/news\/\"><span>Latest Technology News &amp; Updates<\/span><\/a><span> | <\/span><a href=\"https:\/\/beforeyoutake.com\/category\/ev-news\/\">Latest Electric Vehicles News<\/a><span> | <\/span><a href=\"https:\/\/beforeyoutake.com\/category\/electronics-news\/\">Electronics News<\/a> | <a href=\"https:\/\/beforeyoutake.com\/phones\">Mobiles News<\/a> | <a href=\"https:\/\/beforeyoutake.com\/category\/news\/software-update\/\">Software Updates<\/a><\/p>\n<p>The post <a href=\"https:\/\/beforeyoutake.com\/news\/electronics-news\/indian-smartphone-market-grows-4-in-2024-as-vivo-leads-apple-achieves-record-shipments\/\">Indian Smartphone Market Expands 4% in 2024: Vivo Leads, Apple Breaks into Top 5 with Record Shipments<\/a> appeared first on <a href=\"https:\/\/beforeyoutake.com\/\">Before You Take<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00a0 India\u2019s smartphone market recorded a 4% year-on-year growth in 2024, driven by strong demand in the first half of the year, according to IDC\u2019s Worldwide Quarterly Mobile Phone Tracker. A total of 151 million smartphones were shipped throughout the year, with a <a class=\"more-link\" href=\"https:\/\/socialnestham.com\/index.php\/2025\/02\/11\/indian-smartphone-market-expands-4-in-2024-vivo-leads-apple-breaks-into-top-5-with-record-shipments\/\">Continue reading <span class=\"screen-reader-text\">  Indian Smartphone Market Expands 4% in 2024: Vivo Leads, Apple Breaks into Top 5 with Record Shipments<\/span><span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/socialnestham.com\/index.php\/wp-json\/wp\/v2\/posts\/4427"}],"collection":[{"href":"https:\/\/socialnestham.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/socialnestham.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/socialnestham.com\/index.php\/wp-json\/wp\/v2\/comments?post=4427"}],"version-history":[{"count":0,"href":"https:\/\/socialnestham.com\/index.php\/wp-json\/wp\/v2\/posts\/4427\/revisions"}],"wp:attachment":[{"href":"https:\/\/socialnestham.com\/index.php\/wp-json\/wp\/v2\/media?parent=4427"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/socialnestham.com\/index.php\/wp-json\/wp\/v2\/categories?post=4427"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/socialnestham.com\/index.php\/wp-json\/wp\/v2\/tags?post=4427"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}